Press Release

Code and Theory Hires Digital Pioneer Joshua Davis

Jan
22
2013

Joshua Davis, a New York based artist, designer and technologist renowned for his work in digital and experiential design, has joined Code and Theory as a Creative Director to lead its new service offering in Physical/Digital Out-Of-Home installations and through-the-line creative campaigns.

Leveraging the agency’s approximately 130 digital product and marketing specialists, Davis and his team will produce both public and private work for brands, collectors and institutions. With a focus on the convergence of digital and physical experiences, Davis will continue to create interactive installations in real-world spaces. Included among Davis’s many awards and accolades that span the worlds of art, product development and marketing is his role in designing the visualization of IBM’s Watson, the intelligent computer program capable of answering questions, for the quiz show Jeopardy!.

“I found a great fit in the highly innovative, creative environment at Code and Theory," said Davis, “and look forward to making stuff at a scale greater than I was able to do alone.”

Brandon Ralph, Code and Theory co-founder and Executive Creative Director, notes, “Joshua’s work has always been a big influence in my life. His passion and innovation fit perfectly with our strategy moving forward, providing us with an even stronger ability to blend the worlds of digital and physical experiences for our clients.”

About Code and Theory

Code and Theory is a creative digital agency that designs products, content and campaigns across platforms. Headquartered in New York with additional offices in San Francisco and the Philippines, the agency works with a diverse set of clients including the Dr Pepper Snapple Group, Maybelline New York, Comcast, IAC, Conde Nast, Mashable, Guardian News and Media, and many others. Additional information available at www.codeandtheory.com.

About Joshua Davis

Joshua Davis is a New York based artist, designer, technologist and creative director at Code and Theory. Since 1995, Joshua Davis has been using technology and computers as a medium to create projects. Additional information available at www.joshuadavis.com.